United Kingdom - Ekhbary News Agency
Swansea City's 'Job to Do' Amidst Snoop Dogg's Co-Ownership Buzz
Swansea City is gearing up for a significant Championship clash against Preston North End on Tuesday evening, a game imbued with extra anticipation due to the presence of new co-owner, global music icon Snoop Dogg. While the novelty of having the rap superstar in attendance is undeniable, goalkeeper Lawrence Vigouroux has firmly placed the emphasis back on the team's performance, stating that their "job to do" is to secure a victory in front of their high-profile stakeholder.
The upcoming fixture at the Swansea.com Stadium is set to be a sell-out, highlighting the widespread interest generated by Snoop Dogg's involvement. This match will be the first time the "Drop It Like It's Hot" hitmaker attends a Swansea game since his acquisition of a stake in the club last July. Vigouroux, a self-proclaimed fan of the artist, expressed hopes that the team can put on a winning performance worthy of a visit from the American mogul, potentially even in the home dressing room.
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"It'll be a great occasion," Vigouroux told reporters. "He's such a big name, not just in America but worldwide. Having him as part of our club is a great thing. We feel really grateful that we're part of this football club where he's involved. It will be great to have him here but we have a job to do first and that's to hopefully get three points on in front of a really good crowd."
Snoop Dogg's investment follows a trend of high-profile figures entering football club ownership. He joined the ranks after Real Madrid legend Luka Modrić became an investor in July. More recently, in December, billionaire businesswoman Martha Stewart also became involved with the Welsh club. While Snoop Dogg's son had previously attended a Swans match last August, this will be the rapper's inaugural visit to the Swansea.com Stadium, having recently been in Italy for the Winter Olympics.
The atmosphere surrounding Swansea City has undoubtedly been lifted, not just by the celebrity ownership but also by a marked improvement in on-field performance under manager Vitor Matos. Although a top-six finish, which would grant them a place in the promotion playoffs, remains an ambitious target, the team has transformed significantly since late November when they were perilously close to the relegation zone on goal difference. Their recent form has been impressive, with nine wins in their last 15 league encounters, positioning them as one of the Championship's most in-form sides.
Vigouroux attributes this resurgence largely to Matos's coaching philosophy. "He's enthusiastic, energetic and someone we all respect," the former Burnley player commented. "He wants us to be a very high-pressing team, very front-footed. He wants us all to be higher up the pitch to create chances and we have been able to do that." This proactive style has been instrumental in their climb up the table.
The Swans' latest victory, a hard-fought 1-0 win over Bristol City on Saturday, was their seventh triumph in their last eight home fixtures. This result propelled Matos's side to 15th place, just six points adrift of the playoff positions with 13 games left to play. The win, despite Bristol City creating more clear-cut chances, underscored Swansea's defensive resilience and clinical finishing.
The single goal, scored by Zan Vipotnik for his 18th of the season, proved decisive. Vigouroux acknowledged that the match wasn't a classic but highlighted the team's ability to grind out results. "I know it wasn't the prettiest game of football, but it was one of those [games] where the weather wasn't great, it was windy - that's how football is sometimes," he said, reflecting on securing his 10th clean sheet of the season. "The very good teams are the ones that, despite all of that, can still come away with three points and we were lucky enough to be able to do that. The defending was outstanding."
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The integration of Snoop Dogg's music into the Swansea dressing room playlist has been a notable detail since his ownership was announced. When questioned about the possibility of Snoop Dogg joining the players in the dressing room post-match, Vigouroux remained pragmatic: "I think we have to just play the game, hopefully win and then whatever happens, happens." The focus, it seems, is squarely on the 90 minutes on the pitch.